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Specialty Coffee
C·SOL Roastery
Credits
Executive
:
Matthias Hohlrieder
Art Direction
:
Oscar Pecher
Design
:
Oscar Pecher
Photography
:
Peter Scherb, Manuel Nguyen, Quang Pham & Philipp Lehner
Project Description
C·SOL Specialty Roastery is more than just a coffee roastery — it is a tribute to the warmth of the sun, the joy of the moment, and the craft of coffee roasting. As Austria’s first specialty roastery to use high-quality BIOACTIVE KAVALAN™ BEANS — a rare, organic super-ingredient sustainably sourced from the sun-drenched regions of Brazil — C·SOL blends top-tier quality with a deep respect for sustainability.
The name C·SOL reflects our philosophy: The “C” stands for Coffee, Community, and the ability to notice and appreciate the small yet special moments in life. “Sol” means sun and soul, symbolizing the warmth and energy we pour into every cup. At C·SOL, we cherish the unseen — the quiet moments shared over an exceptional cup of specialty coffee.
From strategy and naming to design, one thing was clear from the start: coffee is not just a drink; it’s a way of life. We wanted to bring this feeling to life — in every sip, every touch, every detail. The visual identity of C·SOL is playful yet minimalist, inspired by the sun and its radiant hues.
Particular attention was given to the packaging — designed to be internationally competitive, premium, and crafted to stand out in any kitchen. The reflective surface captures the sunlight, echoing the very essence of C·SOL: coffee, creativity, community, and the pure pleasure of the sun.